We want to make healthier snacking actually tasty and effortless by offering an array of snacks of different ingredients and textures to keep things interesting. We also keep everything in single-serve packaging so it’s easy to grab and go, and also encourages you to snack in moderation

Andrew Lim, co-founder of Boxgreen

Meet Andrew Lim and Walter Oh

We first met each other when we were both working at DBS Bank. We had started out as management associates and eventually became corporate bankers. During our time there, we often worked long hours till late at the office. We frequently skipped meals, and satisfied our hunger with snacks most of the time.

We started Boxgreen in 2014 because we couldn’t easily find snacks that tasted great, fuelled us, and didn’t leave us feeling guilty. We love to experiment with flavours, but not with quality. All our snack ingredients are natural and free from artificial flavours or colouring.

We want to change the perception that healthy snacking equals bland snacking. With tasty plant-based snacks, we offer an alternative to snacks that are high in sodium, and full of artificial preservatives, colouring and flavours.

By using interesting ingredients and blends, we offer sweet and savoury varieties with a whole landscape of textures to make the snacking journey an exciting one.

Company that focuses on sustainability and supports vulnerable communities

We’re B Corp Certified which means we’re constantly working towards a sustainable business, doing our best to do good for our team, our snackers, our community and our suppliers. Snacking with us helps train and employ people in vulnerable communities through employment and training opportunities.

Since 2014, we’ve been on a quest to make our business a force for good for all those we work with. It all starts with creating job opportunities for those who need it most. We believe in the power of human potential, breaking down the hiring barriers for the marginalised.

We work with groups like Open Door Policy and Yellow Ribbon Project to offer training programmes and employment opportunities. Every Boxgreen snack is packed in prison by beneficiaries of the Yellow Ribbon Project, to enhance their skills and employability. One of the packing facilities is located in Changi Prison. We employ and train more than 50 ex-inmates, and also engages former drug addicts, refugees, single mothers and persons with special needs.

We’re focused on reducing the amount of material used in our packaging, and all our boxes are made of recycled material, and are 100% recyclable. While our snack packaging contains plastic, we’re constantly looking for ways to improve by reducing the amount of plastic used.

It’s an ever evolving balancing act as we also want to ensure our packaging does what it was designed to do. Short shelf lives can result in lots of sad faces and wasted snacks!

We recognize the positive impact of bringing our stakeholders along for the ride, using our partnerships as a way to encourage better practices in packaging, sourcing and transportation. We’re learning together through our sustainability journey, and we’re committed for the long haul.

The heart behind our packaging design

As a people-focused business, we care about our people, our snackers – YOU! We care about what you eat, but we also care about how you eat! To start with, we put in a lot of thought into designing our packaging to make your snacking experience fuss-free.

Boxgreen at SnackMagic Singapore

Designed with you in mind – Good to Go

Rushing off to school? Need a quick snack while working? We’ve got you covered. At Boxgreen, we believe snacking should be fun, easy and nutritious. With our handy single serve packs, snacking has just become more convenient than ever. Just grab one and you’re good to go. In fact, we specially designed it such that you won’t get your fingers dirty. Simply tear, pour & indulge! It’s that simple! And you wouldn’t need to worry about gobbling down an entire bag of snacks unknowingly as our in-house nutritionist ensures that every Boxgreen snack is portion controlled.

Story behind our design concept 

Designed with our vision – “Happy, Healthy, People and Planet” in mind, we wanted our design to reflect that all our snack ingredients are natural and free from artificial flavours or colouring. To show our commitment in this sustainability journey, we kept shades of green and brown as our main colours. We also incorporated some vibrant colours to add joy to your lives! Always keeping people and the planet at our core, the rolling hills, trees and nuts symbolise our beautiful and healthy planet that we care for.

Thinking one step ahead

We plan ahead so that we can get real results from our sustainability efforts. All our boxes are made of recycled material and are 100% recyclable. But we’re not stopping there – we’re constantly looking for ways to reduce the amount of material used in our packaging, particularly when it comes to plastic. It’s an ever-evolving balancing act between reducing and ensuring that our packaging does what it was designed to do. Short shelf lives can result in lots of sad faces and wasted snacks!

Our team looks into every single detail from aesthetics to usability to sustainability. We’ll continue to put our best foot forward to deliver the best for you and for the planet.

Are you interested to become a SnackMagic partner too? Apply here wherever you are around the globe!

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